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	<title>Surface Nine Blog &#187; Social Media</title>
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	<description>Learn the ins and outs of internet media</description>
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		<title>How can web video benefit my business?</title>
		<link>http://www.surface9.com/video-production/how-can-web-video-benefit-my-business/</link>
		<comments>http://www.surface9.com/video-production/how-can-web-video-benefit-my-business/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 02:36:52 +0000</pubDate>
		<dc:creator>Ryan Bradshaw</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video Production]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.surface9.com/?p=309</guid>
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There are many ways that web video can benefit your business. This video covers some of those ways. If you are interested in the book I referenced, click: YouTube for Business: Online Video Marketing for Any Business
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There are many ways that web video can benefit your business. This video covers some of those ways. If you are interested in the book I referenced, click: <a href="http://www.amazon.com/gp/product/0789737973?ie=UTF8&#038;tag=garjwhi-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=0789737973">YouTube for Business: Online Video Marketing for Any Business</a><img src="http://www.assoc-amazon.com/e/ir?t=garjwhi-20&#038;l=as2&#038;o=1&#038;a=0789737973" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" /></p>
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		<title>VIDEO: Basics of Internet Video (Part 4)</title>
		<link>http://www.surface9.com/video-production/video-basics-of-internet-video-part-4/</link>
		<comments>http://www.surface9.com/video-production/video-basics-of-internet-video-part-4/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 07:01:48 +0000</pubDate>
		<dc:creator>Ryan Bradshaw</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video Production]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[internet video]]></category>
		<category><![CDATA[real player]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[video cameras]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.surface9.com/?p=230</guid>
		<description><![CDATA[This is the fourth part of the panel discussion on internet video. If you missed the previous videos, just click here: Basics of Internet Video Part 1, Basics of Internet Video Part 2, Basics of Internet Video Part 3

]]></description>
			<content:encoded><![CDATA[<p>This is the fourth part of the panel discussion on internet video. If you missed the previous videos, just click here: <a href="http://www.surface9.com/video-production/video-basics-of-internet-video-part-1/">Basics of Internet Video Part 1</a>, <a href="http://www.surface9.com/video-production/video-basics-of-internet-video-part-2/">Basics of Internet Video Part 2</a>, <a href="http://www.surface9.com/video-production/video-basics-of-internet-video-part-3/">Basics of Internet Video Part 3</a><br />
<center><h2 style="color: red;">Please visit website to view premium content</h2></center></p>
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		<title>How to ‘Crush It’ like Gary Vaynerchuk</title>
		<link>http://www.surface9.com/social-media/how-to-%e2%80%98crush-it%e2%80%99-like-gary-vaynerchuk/</link>
		<comments>http://www.surface9.com/social-media/how-to-%e2%80%98crush-it%e2%80%99-like-gary-vaynerchuk/#comments</comments>
		<pubDate>Wed, 25 Nov 2009 16:44:00 +0000</pubDate>
		<dc:creator>neilbryce</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[gary vaynerchuk]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[jay berkowitz]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.surface9.com/?p=194</guid>
		<description><![CDATA[Have you wondered why people like Gary Vaynerchuk are so successful? Why is social media king Gary Vaynerchuck is (in his words) crushing it!  He has a purpose, to what seems to the outsider pure madness. The number one reason he has done so well is that he has worked hard at connecting with [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-195" style="margin-left: 10px; margin-right: 10px;" title="gv-bookcover" src="http://www.surface9.com/wp-content/uploads/2009/11/gv-bookcover.png" alt="gv-bookcover" width="111" height="152" />Have you wondered why people like <a href="http://www.garyvaynerchuk.com" target="_blank">Gary Vaynerchuk</a> are so successful? Why is social media king Gary Vaynerchuck is (in his words) crushing it!  He has a purpose, to what seems to the outsider pure madness. The number one reason he has done so well is that he has worked hard at connecting with the people. He has made it a priority to interact, and thus makes people feel important&#8230;.which is what we should all be doing.</p>
<p>I have a great example of this. I am a fan of, ‘The Ten Golden Rules Internet Marketing Podcast with <a href="http://www.tengoldenrules.com" target="_blank">Jay Berkowitz (tengoldenrules.com)</a>. He involves his listeners by having a call in line. I was listening one day in my car, and heard him say, give us a call for any comments&#8230;.well, I decided to ring in and leave a message.  Jay looked me up tweeted me, and told me I would for sure be on the next show.  I was stoked! How did that make me feel? Awesome!  And that is the point. Interact with your audience and make them feel important&#8230;.and be sincere about it.</p>
<p>Years ago I listened to an audio tape (yes&#8230;I said tape) of Earl Nightingale. On the tape he said to, ‘Treat everyone you meet like the most important person in the whole world, because they are at that time.’ I listened and followed that statement.  It has made all the difference in the world in connecting with people.  So, I am sending a challenge out there to whoever reads this. Try to teat everyone like the most important person in the world&#8230;wether you are online, or offline&#8230;it doesn’t really matter.  What matters is that you make the connection, help someone out, and make them feel important. In doing so you will make more money, and have more happiness as a person.</p>
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		<title>5 Quick Twitter Tips for Getting Targeted Followers</title>
		<link>http://www.surface9.com/social-media/getting-targeted-twitter-followers/</link>
		<comments>http://www.surface9.com/social-media/getting-targeted-twitter-followers/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 04:19:23 +0000</pubDate>
		<dc:creator>Ryan Bradshaw</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[target audience]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.surface9.com/?p=183</guid>
		<description><![CDATA[Just about every day, I get asked how I have been able to build my twitter following to over 11,000 followers. Before we get started I want to address something really quickly. Now, just having a lot of twitter followers DOESN&#8217;T REALLY MEAN ANYTHING at all. You could have a milion followers and if they [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-184" title="get-more-twitter-followers" src="http://www.surface9.com/wp-content/uploads/2009/11/get-more-twitter-followers.jpg" alt="get-more-twitter-followers" width="223" height="189" />Just about every day, I get asked how I have been able to build my twitter following to over 11,000 followers. Before we get started I want to address something really quickly. Now, just having a lot of twitter followers <strong>DOESN&#8217;T REALLY MEAN ANYTHING</strong> at all. You could have a milion followers and if they are all just spammers, it won&#8217;t do you a whole lot of good. The key is <strong>GETTING TARGETED FOLLOWERS.</strong> Here are my top 5 tips for getting great twitter followers.</p>
<p><strong>#01 &#8211; </strong>Follow people who &#8220;tell&#8221; you they are your target followers. There are many &#8220;free&#8221; ways for you to find people who you think are your target clients. What you want to look for are people with specific keywords in their profile. I have been working on a clients twitter account. He has a nationally syndicated radio show and created audio interviews with many &#8220;older&#8221; rock stars.</p>
<p>We were able to start a good list of target tweeters by doing a profile search for people with keywords such as &#8220;dan fogelber fan&#8221; or &#8220;classic rock lover.&#8221; After several searches, we had a great list of tweeters to follow.</p>
<p><strong>#02 &#8211; </strong>Follow people following others in your industry. One thing people don&#8217;t always understand is that if someone is following your competitor or others in your industry there is a good chance that they would follow you if you are sending better information and your tweets are valuable to them.</p>
<p><strong>#03 &#8211; </strong>Make sure you are using hash tags in your tweets. Here is a great blog post about using hash tags to grow your following. <a href="http://seobyswaby.wordpress.com/2009/11/03/blogger-quick-tip-hashtags-are-like-anchor-text/" target="_blank">Blogger Quick Tips &#8211; Hashtags are like Anchor Text</a> or <a href="http://seobyswaby.wordpress.com/2009/10/29/how-to-get-twitter-followers/">How to Get Twitter Followers Automatically</a>.</p>
<p><strong>#04 &#8211; </strong>Make sure EVERYONE knows about your twitter account. People can&#8217;t really follow you if they don&#8217;t know you are tweeting. I include my twitter address in my email signature, and in all of my other online profiles. I also tell my clients and friends to follow me on twitter to get great information.</p>
<p><strong>#05 &#8211; </strong>Re-Tweet and get Re-Tweeted. I have found that re-tweeting others tweets and promoting other great tweeters builds credibility and makes it more likely you will in turn be re-tweeted.</p>
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